Job Title - Web and Online Marketing Specialist
Employer - Oxford University Press
Job Description - Oxford University Press (OUP) is a department of the University of Oxford, which furthers the University’s objective of excellence in research, scholarship, and education by publishing worldwide. 

The Education Division within OUP publishes books, digital resources and course materials for primary, secondary, and further education, as well as children’s fiction and reference books, and dictionaries.

We are recruiting for the position of Website & Online Marketing Specialist within the Education Division. Reporting into the Head of Web & eDevelopment, you will assist in developing and maintaining the divisional marketing websites, supporting the management and planning of website projects as well as directly making changes to the site. The role also involves key areas of online marketing including email campaigns, SEO and PPC. You will understand what’s needed to drive customers to a website, as well as tricks for keeping them there, and will be able to use the full online marketing mix to help the marketing teams plan and implement integrated campaigns to improve both customer acquisition and retention. You will be an excellent communicator and will be responsible for supporting the work of the divisional marketing teams in all areas of online marketing, providing best practice advice, training and documentation. Further responsibilities include data analysis and tracking of online activity and sales, product database work, and online graphic and image development.

Candidate Requirements
The successful candidate will have the following skills and experience:

Essential:

· Website development skills, including in depth knowledge of HTML, Javascript and CSS.

· Proven experience in online marketing, including running email, SEO and PPC campaigns.

· Excellent interpersonal and communication skills and an ability to build and develop relationships.

· Good technical skills with an ability to explain and train users on new systems.

· Experience of monitoring and reporting on the success of websites and online marketing campaigns, include use of tracking technology.

· Good organizational and time management skills and familiarity with prioritizing a heavy workload.

· Ability to work independently whilst remaining part of a team.

· A high standard of written English.

· Degree level education, or equivalent.

Desirable:

· Creative skills, including the creation and optimization of images for web delivery.

· Experience of e-commerce and website content management systems.

· Understanding of the issues around online information delivery, including resolution & optimization, file size and information management.

· Experience of Web 2.0 tools and techniques, including blogging and social media marketing.

· Experience of managing projects and budgets.

· Interest in new and developing technologies and in maintaining skills and knowledge in this area.

· Experience in the educational and/or publishing environments.

Temporary/Permanent - Permanent
Salary - £20,000 - £26,000 depending on skills and experience
Location - Oxford
Closes 11.05.2009

Applications (via CV and covering letter) to oxfordrecruitment@oup.com or Claire Townsend, Oxford University Press, Gt. Clarendon Street, Oxford OX2 6DP. Please quote reference number W09/057.